Vital launches Marston’s Beer Town Film Festival

Vital launches Marston’s Beer Town Film Festival

The Vital events and PR team has launched the Beer Town Film Festival in Marston’s Brewery’s home town of Burton on Trent.

The event which culminates next May has five categories including one especially for home grown talent. #BTFF is the inaugural film festival in the town and is being run in partnership with Burton and South Derby’s College and the Burton Mail, but entries are expected from across the country.

Vital’s Jeremy Eaton is on the organising board and judging panel. More to come.

 

NFUM Smallholder Campaign goes live

NFUM Smallholder Campaign goes live

Great to see the campaign which touched so many parts of the business going live this week – the NFU Mutual Smallholder campaign broke the National Press and magazines, online and across the NFU agency network.

A full creative team worked on the project led by Leigh, supported by Craig, Becky, Malcolm, Si, Cat, Jeremy and Sharon. Great photography by Rachel Spivey and a brill client in Charlie who trusted us implicitly to deliver the campaign. Great work team.

 

Give an agency an inch and they’ll take a mile (or 460 to be precise)

Give an agency an inch and they’ll take a mile (or 460 to be precise)

When the boss briefed us to sort an away day… we dreamt big and landed on a 24 hour (well 26 actually) cultural planning day in Amsterdam.

Packing in creative, communications, retail, events and a couple beers (at a brewery of course). The team left Birmingham airport on Sunday and in 26 hours we visited the famous food hall ‘De Hallen’, a great example street food en masse, a fantastic restaurant with great local cuisine, a tour round the Heineken Brewery bringing a techno experience to a traditional craft and a visit to the MOCO Museum to see Banksy and Dali exhibitions.

A planning and research trip to keep the creative juices flowing. Great organisation from Lauren, meticulously planned, fab hotel, meeting space and restaurant selection. We also took a look at some our own work in a few Vodafone stores too!

Jeremy lifts the lid on opportunities available for smaller and larger firms to work together

Jeremy lifts the lid on opportunities available for smaller and larger firms to work together

Jeremy will be at MeetUp@Marstons this month to talk about how, as an independent small business, he has been able to work with large multi-national companies such as Marston’s, Vodafone, Audi, Nokia, easyJet, NFUM and Yankee Candle.

Part of a special meet up for the monthly network MeetUp@Marstons, the event on Thursday, June 15 will be held at the function room in the brewery’s pub The Albion, in Shobnall Road.

Read the full story here.

Dave Ryding

Dave Ryding

Eight years ago Vital was asked to sponsor an unfunded up and coming British skier to help him get to the Vancouver Olympics in 2010.

We met with Dave Ryding, a uniquely talented skier, humble and charming, not big on publicity (which wasn’t a good sign), but about as genuine, down to earth, gritty and real a human as you will ever find.


We agreed to sponsor Dave and have supported him ever since, on Sunday the British media woke up to see a Brit leading one of the toughest races on the Slalom World Cup tour Kitzbühel, Austria, he went on to finish second, behind the world champion Marcel Hirscher.

Every step of Dave’s journey which is long, lonely and very hard he has been grateful and appreciative for the support we have given him.

Dave Ryding, congratulations on your awesome achievements, we salute you.

Dave Ryding Vital Sponsorship Story 1

Dave gets 2nd in the Alpine World Cup Men’s Slalom!

Dave gets 2nd in the Alpine World Cup Men’s Slalom!

Vital sponsored skier Dave Ryding matched Britain’s best ever Alpine World Cup result today finishing second in the FIS Kitzbühel Slalom, the first Brit since 1981 to finish on the podium at a ski event at the Alpine World Cup.

Dave Ryding Alpine World Cup 2nd

Dave tweeted: ‘Haha I have no words, what an insane day! Thanks to the team, sponsors and everyone with me over the years. That’s for all the Brits!’

Congratulations Dave, an amazing result we can all be proud of!

 

Happy Christmas from all at Vital!

Happy Christmas from all at Vital!

Thank you for being such great business partners, clients, associates and suppliers alike we can’t do it without you. At Christmas we all do too many things to excess and we are lucky to be able to do so.

The Christmas Card is beginning to feel outmoded when there are so many worthy causes for those less fortunate.

The team has nominated 6 small charities which are important to them and we are making a donation to each.

Warwickshire and Northamptonshire Air Ambulance
Stroke Association
The Animal House Rescue
Warwickshire Young Carers’ Project
Alzheimer’s Society
Acorns

We hope you have an enjoyable Christmas holiday and a prosperous New Year and we look forward to seeing you in 2017.

 

Dave finishes a fantastic year

Dave finishes a fantastic 2016

Vital sponsored Olympic athlete Dave Ryding finishes 2016 with the World Cup Madonna di Campiglio Men’s Slalom in which we saw him enjoying a 1st position for a while.

img_3405-jpg

Well done Dave on a fantastic 2016, looking forward to watching you progress in 2017.

Here for the Beer… Awards!

Here for the Beer… Awards!

Jeremy, Lauren and Alice hosted Marston’s Beer Company team at the annual Guild of Beer Writers Awards 2016, held in the swanky Park Lane Hotel, London.

The bash, which celebrated the best beer writers in the industry across all fields such as blogs, social media, books and trade press writing also played host to highlighting the ‘Brewer of the Year’ which was picked up by non other than Marston’s own Master Brewer and MD of Marston’s Beer Company, Richard Westwood!

A great evening was had by everyone, all helped of course by the odd glass (or two!) of beer.

Cheers to that.
Gaynor, Lauren and Alice