Vital supports Marston’s Venture team at the House of Commons

Vital supports Marston’s Venture team at the House of Commons

Vital were happy to be supporting Marston’s Venture team at a House of Commons event this week

The Parliamentary reception is for Tenanted & Leased pub companies and is organised by the British Beer & Pub Association (BBPA) to meet MPs and discuss the business of running pubs in partnership models. Pub of the Year Winners Gareth and LLwyd of the Railway Inn (Rising Star award) and the overall POTY winner Sally Harris of the Gun Inn represented Marston’s at the event attended also by John Green and Adrian Grant.

#bbpa #britishbeer #houseofcommons #marstons #pubs #pubassociation #venture

It’s Definitely* warming up at Decathlon!

New TV and OOH Campaign for Decathlon… Definitely*

When Decathlon asked us to step in on their Spring-Summer campaign we said ‘Definitely’. Initially creating a National OOH campaign, the project quickly evolved to incorporate BVOD for Sky, ITV Hub and All 4.

Timings were tight and the team here had to rise to the challenge producing over 80 individual pieces of artwork for OOH (Print and Digital – static and animated), alongside creating the BVOD executions, organising film and photography shoots, location, permissions, health and safety and safeguarding, all within a matter of weeks and finally liaising with media agencies to fulfil across various formats.

For this project, and to see more of the work we do, click here.

#decathlon #spring #summer #ooh #dooh #bdov
*Based on Industry reviews.

Freedom Brewery launches its first ever crowdfunding campaign

Freedom Brewery launches its first ever crowdfunding campaign

Vital helped new client Freedom Brewery launch its first ever crowdfunding campaign last month which exceeded its target by over 20%.

As pioneers of British Craft the brands aims to be the largest independent brewer of craft lager in the UK. The campaign was to invest in production expansion and increase marketing activity.

Job done, now to get a some new drinkers from some exciting brand activation over the coming months.

For this project, and to see more of the work we do, click here.

#freedombrewery #brandactivation #crowdfunding #craftbeer
*We accept no responsibility if the weather does not get warmer 😉

Decathlon opens in Liverpool… Eight Seven days a week!

Decathlon opens in Liverpool… Eight Seven days a week!

When Decathlon said Hello to Liverpool with its new store we were onboard to add some localised creative to the announcement.

Following the creative concepts we executed both Print and Digital OOH including an animation for the largest full-motion digital advertising screen in Europe located opposite Lime Street Station as part of the project which – we ‘aint got nothing but love for, Eight Seven days a week.


For this project, and to see more of the work we do, click here.

#decathlon #liverpool #storeopening #ooh #dooh

Dave Ryding leads Team GB out at the Beijing 2022 Winter Olympics

Dave Ryding leads Team GB out at the Beijing 2022 Winter Olympics

What a great honour for Dave Ryding carrying the flag for Team GB Captain at the Beijing 2022 Winter Olympics opening ceremony today.

Read more here.

#daveryding #beijing2022 #winterolympics #teamgb

Never stop believing…

Never stop believing…

In 2009 Vital was asked if we would sponsor a young skier who had a dream to be the best. He needed backing to stay in the game and get to the Vancouver Winter Olympics in 2010, when there was no UK sport funding for his discipline. We backed him then and still back him today.

Dve Ryding and Jeremy EatonAbove: Vital’s Jeremy with Dave, March 2016, Tignes.

This weekend he delivered Britain’s first ever Alpine Skiing World Cup Gold Medal at Kitzbühel. Dave Ryding’s work ethic, passion, grit and sheer determination have delivered an amazing result and shows his humility, strength of character and pride all in equal measure, characteristics of a champion. His coach, tech team, family and sponsors have been unstinting in their support and belief in Dave’s ability to deliver. 

Well done Dave! great to see the nation so proud of you. 

Here’s the official word from Team GB.

#sponsorship #daveryding #snowsports

 

We wish you a Merry Christmas!

We wish you a Merry Christmas!

We wish you a Merry Christmas and a Happy New Year …from …us …all …at …Vital! 🎄🎄🎄

#merrychristmas #happynewyear

Pubs are back in England, Scotland and Wales!

Pubs are back in England, Scotland and Wales!

Over the past month we have been hard at work creating external comms and talking to the media (local and national) about Marston’s pubs reopening.

In total we have secured over 130 pieces of coverage (online and offline) and it’s great to see people out and about sharing the love for pubs once again!

Featured pubs: (Top) Landing Light, Weston Super Mare. (Middle) Seven Woods, Warrington. (Bottom) Manor House of Whittington, Kinver.

Merry Christmas!

Merry Christmas Everyone!

Wishing you a very Merry Christmas and a happier New Year in 2021 from all of us at Vital! 🎄🎄🎄